Less is More with Some Content Marketing

Effective content marketing is less about volume than it is about the targeted alignment of content with a customer's needs. Amazingly, those needs can be met without spending a lot of money.

6 Important Questions for Your Potential Investors

There are no "right" answers for any of these questions. It's important that you know what type of relationship you're entering. Your investors are going to be your partners for the long-run.

What to Do When It's Time to Innovate

Unfortunately, saying you are innovative before you actually have a culture that knows how to be so—and produces work that truly is—is incredibly destructive because you wind up breaking promises with your...

Why Choose a Franchise Business?

Owning your own business is part of the American Dream. For decades now, choosing a franchise business has been just as likely an option for Americans who want to work for themselves as...

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